Westside Water Store Weekly Update + A Fresh Start for May
Happy almost May!
In the spirit of May Day with this email I want to look forward and not reflect on the past week, month or year. As there is a world of May Day traditions, I say let’s pick one and run with it. There is dancing around poles for fertility and community, bonfires to ward off evil spirits, lily of the valley bouquets for good luck, May Day is Lei Day for aloha and nature, kissing under a blossoming cherry tree for lasting love, all the good stuff that helps us transition to a new season. I like the one where people will rise early and walk out in the morning dew gathering it for luck, health, and renewal. It’s one of those simple little rituals that still feels surprisingly modern: step outside, greet the day, and gather the first morning dew—the purest water found in nature—to symbolize a fresh start and a healthy life.
This time of year is all about fresh starts, better habits, and feeling your best anyway. Your upcoming week, month or year does begin with the water you drink, the air you breathe and the sunlight you bask in. Start your May Day early and let the traditions last all the way to the end.
At the store, we’ve been talking about balance in our water by keeping the good minerals and reducing what doesn’t belong. With that in mind, we are proud to introduce the new Pure Way Vital filtration system, a standalone under-sink system designed to bring you clean, balanced, great-tasting water right from your kitchen tap. This standalone under-sink option is a complete drinking-water system for homes that may not have the option or want a whole-home system.
Pure Way Vital is also designed to help create mineral-based alkaline drinking water not by adding chemical additives, but by retaining and supporting balance through existing minerals naturally found in our water like magnesium, calcium, potassium, and sodium.
If you’ve been thinking about better drinking water at home whether through a whole-home Pure Way system or one of the new under-sink Pure Way Vital options stop by the store or give us a call. We’re happy to talk through the different filtration systems we offer and help you figure out what makes the most sense for your home.
Here’s to May, fresh starts, clear heads, and good water.
And remember: you, me, and the water makes three — we are just getting started!
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Stay refreshed, Warmly, Viki West Side Water Store 1715 Mission Street Santa Cruz |